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The Pope is gone, LUCE welcomes a new life?
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LUCE, a representative of the old Pope-themed meme, soared 70% in a short period of time, with a market value exceeding 15 million US dollars, and has now fallen back to 13.87 million US dollars.
The LUCE token was launched on the Solana chain and was inspired by the Vatican’s two-dimensional mascot “Luce” (Italian for “light”) designed for the Holy Year of 2025. This creative combination of religious symbols and subculture quickly attracted public attention. The Luce mascot was created by the well-known designer Simone Legno. The image combines the symbolism of the Latin word “light” with youthful elements: holding a pilgrim’s cane, muddy boots, and bright eyes full of hope, which is intended to attract Generation Z to pay attention to Catholic culture.
In Telegram groups, the slogan "Faith leads to wealth" and the cartoon image of LUCE spread, and even derived companion tokens such as Santino (puppy) and Holy Mary (Virgin Mary), forming a more complete narrative matrix. By November 2024, the price of LUCE rose from $0.0275 to $0.07196, with a weekly increase of 65.44%. The market value once exceeded $77 million, ranking among the top 800 cryptocurrencies by market value.
LUCE's relative "longevity" is due to its unique religious narrative - the global exposure of the Vatican Holy Year activities has provided it with a continuous topic. At the same time, the community is extremely active, and members have even created a "pilgrimage route map" that ties token price fluctuations to the countdown to the Holy Year, claiming that "when the Holy Light shines in 2025, holders will receive a tenfold return", further increasing the popularity of LUCE.
Looking back, the rise and fall of Meme, epitomized by LUCE, reflects the pursuit of profit driven by narrative, the double-edged effect of community consensus, and the fueling of infrastructure. Fast forward to today, the news of the Pope's death has quickly spawned a new batch of Meme coins. In addition to the coin with the same name, there are also new coins that mock US Vice President JD Vance as the Pope Killer "angle" to capture heat and liquidity. Meme is still Meme, capitalizing all attention without boundaries and consuming everything.
